CRM TOOL
Salesforce Review
The dominant CRM platform and the system of record for most enterprise sales teams.
63
mentions across 219 enablement job postings
Overview
Founded: 1999
HQ: San Francisco, CA
Employees: 70,000+
Category: CRM
Pricing: From $25/user/mo (Sales Cloud); Enterprise from $165/user/mo
Best For: Enterprise and mid-market organizations that need a highly customizable CRM ecosystem
Strengths
- Market-leading CRM with massive ecosystem
- AppExchange with 5,000+ integrations
- Salesforce Einstein AI capabilities
- Customizable for any sales process
- Industry-specific solutions
Weaknesses
- Expensive at enterprise scale
- Complex to administer and customize
- Implementation can take months
- User adoption often challenging
Verdict
Salesforce appeared in 63 of 219 job postings, making it the most-mentioned tool in enablement hiring by a wide margin. It is not an enablement tool per se, but it is the CRM backbone that every enablement platform must integrate with. Enablement professionals need Salesforce fluency.